Beware the 'no-response' catch that can make you pay

A lot of people miss e-mails and SMSs, so it’s unfair to consider a lack of response as consent. But still, it happens

15 October 2023 - 00:00
By Wendy Knowler

It’s illegal for companies to make an offer to their existing clients — one they call a “value add” but which comes at an extra cost, of course — and then regard their lack of response as a yes.

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